I love it when a brand comes together – two brands this time. The same but different. I worked with Michelle on her brands Musitext and Lucerne en Français. Michelle already had a logo but she felt it lacked a bit of punch. So what did we do? Turned up the volume on the colour palette – from a soft blue to a more french blue and radiant red, introduced a new palette of complementary colours to give life to the two brands as individuals whilst still being able to overlap the brands now and again. Introduced a stunning handwritten brush script font which really makes a statement and added Michelle into the brand through her own photographs as well as photographs she’d taken too. Also introducing her logo into her photography to give it a quirky edge has works wonders and really brought her brand to life. I have loved working on this project – thank you for being a gem to work with Michelle.